Thank you for always visiting our store.

Today, we'd like to introduce a popular classic item that has arrived in a style more suitable for summer.

Westcoast Shirt 【SG12184】

The short-sleeve version of our classic Westcoast shirt has arrived.

It's often said that fashion requires忍耐 (patience/endurance), but the past few summers have really tested the limits of that patience.

For an American casual style, an open-collar short-sleeve shirt like this pairs well with jeans or chinos, offering a slightly more put-together look than just a T-shirt.

As an item, this open-collar shirt features the classic box silhouette from the 1950s, tailored to a size that fits modern times.

This open-collar shirt is particularly eye-catching with its rayon fabric houndstooth pattern.

With its sophisticated design and material combination, it will surely create a stylish look.

Short-sleeve shirts can be worn for surprisingly long periods—not just in summer, but also on slightly chilly days or in spring and autumn by layering a thermal underneath.

Please enjoy various styles.

～Staff Recruitment～

～Pre-order Item Information～

This is also a very popular item.

When it was released last time, it sold out very quickly,

and sizes ran out in no time.

【Pre-order Item, Arriving in June】JELADO CM47 HBT Baker Pants【CT03347】

These are baker pants made from "herringbone twill" fabric,

which was adopted in 1947.

※ What is herringbone?

"Herringbone" =

"herring" and "bone"

The pattern is derived from the way it resembles the bones

seen when a herring fish is split open.

Baker pants were worn in combat zones,

but they were also worn during indoor work.

Also, it is said that the name "Baker Pants" originated

from the fact that bakers wore them.

Since they are made of herringbone twill fabric,

they are thick and durable.

Also, since they are 100% cotton, you can enjoy their

aging process as you wear them repeatedly.

～Representative Goto featured on Machikado CH～

On March 24th (Monday) at 6 PM, Machikado CH released a YouTube video

featuring JELADO representative Goto.

He talks about JELADO's craftsmanship,

and his passionate thoughts and dedication to denim.

Because it's based on vintage pieces,

he captures the unique characteristics of each item and incorporates them into the design.

We hope that as many customers as possible

will come to know JELADO's LAST RESORT denim.

Please watch the YouTube video.

You can watch the video here.

～JELADO Staff Coordinates～

As a new project,

you can now view staff coordinates online.

We hope you find each staff member's styling

to be a helpful reference. Thank you.

Please view them here.

～Official LINE Account～

JELADO shares information with customers on Instagram and our blog,

but we have also launched an official LINE account

to reach even more customers with our updates.

If you haven't added us as a friend yet,

please do so.

～Also featured on Higashino Denim～

Higashino-san and Shoji-san's YouTube channel,

"Higashino Denim," featured our blue tag series.

Please check out that video as well.

Watch the Higashino Denim video here.

～Regarding Hemming of Brought-in Items～

Please note that JELADO stores do not offer hemming services for items from other brands that are brought in.

Hemming of "JELADO products purchased at a dealer" will incur a fee.

*For JELADO products purchased directly from JELADO, we will continue to offer hemming services as before.

～Popular Staff Best Buys Project～

Everyone, thank you for waiting.

"JELADO Staff Best Buys!"

This time, it's the best buys for the second half of the year,

and just like the first half, each staff member's personality shines through.

Please use it as a reference.

Watch the Staff Best Buys video here.

～This Week's New Video～

Ebisu store has finally reopened after renovations.

With the relocation, limited items from JELADO Dry Goods

will also be introduced, so everyone, don't miss out.

Also, we are announcing a POP UP event

to be held at JELADO WEST.

Please check it out.

This week's new video is here.