~Patina by WEST Staff & This Week's New Video is "Rainy Day Outfits by the Two WEST Staffers"~ [WEST]
〜Aging process by WEST staff〜
Good evening. This is Uemura from WEST.
Today, I'd like to introduce the aging process of the 301EXX,
as worn by a WEST staff member.
These are W32 jeans that WEST's Yamamoto wore for two and a half years.
JELADO Age of Longing Black tag 301EXX Denim Pants【JP94301E】
First, an overall image of the front.
As you can see from this image, you can observe the unique fading of the black tag.
And here's the aging around the crotch.
You can see rough vertical fading and whiskers.
Next, let's look at the fading on the right leg.
You can see the unique black tag fading, like rain streaks!
And here's the entire back.
You can see some intense fading, can't you?
You can clearly see the back yoke and the puckering on the pockets.
On the pockets,
you can see the "Mintia" mark on the left,
and the "wallet" mark on the right.
This is truly a one-of-a-kind aging process.
The beauty of denim is how it ages differently for each person,
so we hope you all enjoy your own unique aging process.
〜We are looking for staff at both JELADO stores〜
We are looking for staff to work with us.
We are looking for individuals who have a strong interest in fashion,
are curious about traditional techniques and materials,
and can find enjoyment in their work.
In particular, we welcome those who can collaborate with us to find ways
to deliver our products to more customers.
Please check the Recruitment Page
for available positions and application methods.
〜Representative Goto Featured on Machiroku CH〜
On March 24th (Monday) at 6 PM, Machiroku CH featured
JELADO's representative, Goto, on their YouTube channel.
He discusses JELADO's craftsmanship,
and his passion and commitment to denim.
Because it's based on vintage,
they capture the unique characteristics of each piece and incorporate them into the design.
We hope that as many customers as possible
will learn about JELADO's LAST RESORT denim.
Please watch the YouTube video.
You can watch the video here.
〜JELADO Staff Coordination〜
As a new initiative,
you can now view staff coordinates online.
We hope you find the styling of each staff member helpful as a reference.
Thank you.
Please view them here.
～Official LINE Account～
JELADO uses Instagram and blogs to send information to customers,
but we have also launched an official LINE account
to send information to as many customers as possible.
If you haven't "added us as a friend" yet,
please do so.
〜Also featured on Higashino Denim〜
Higashino-san and Shoji-san's YouTube channel
"Higashino Denim" is featuring our blue tag series.
Please check out this video as well.
You can find the Higashino Denim video here.
〜Regarding Hemming Services for Bring-Your-Own Items〜
Both JELADO stores previously offered hemming services for "denim from other brands"
if you brought them to the store. However, due to the increasing number of hemming requests for items purchased in-store or online,
we are currently unable to provide "hemming services for bring-your-own items from other brands." We apologize for any inconvenience.
・For JELADO products purchased at our authorized dealers, there will be a charge for hemming services.
※We will continue to provide hemming services for items purchased directly from JELADO stores.
〜Popular Staff Best Buy Project〜
Everyone, thank you for waiting.
It's "JELADO Staff Best Buy!"
This time, it's the best buys from the second half of the year, and just like the first half,
each staff member's individuality shines through.
Please use it as a reference.
You can watch the Staff Best Buy video here.
〜This Week's New Video〜
This week's new video features WEST staff
showing "Rainy Day Coordination."
It's a "coordination suggestion" video perfect for this rainy season.
We hope you find it helpful as a reference,
Thank you.
You can find this week's new video here.