〜LASTRESORT White Tag〜

Good evening. This is Uemura from WEST.

The long-awaited "301XX" has arrived at WEST.

So, we currently have three types of white tag denim in stock.

In this blog post,

I would like to compare the silhouettes of these three models for your information.

The order of the images is:

312ZXX → 301XX → 313XX

(All photographed in W30)

FRONT

SIDE

BACK

This time, we received cooperation from Yamamoto, the denim jacket expert, for the photo shoot.

JELADO Universal Slim 312ZXX Denim Pants【JP94312】

The Universal Slim 312ZXX, as its name suggests, has an excellent slim silhouette.

For those who prefer a clean look, like a jacket and pant style,

I definitely recommend trying on this pair.

JELADO Age of Longing 301XX Denim Pants【JP94301】

The Age of Longing 301XX is a classic regular style.

As a standard silhouette,

it's the easiest to wear and most popular model.

For those trying LASTRESORT for the first time,

I recommend this denim.

It's such a hugely popular model.

We currently have 3 white tag denim models in stock at WEST,

so please feel free to try them on and consider them.

～Information on Pre-order Items～

This is also a very popular product,

and when it was released last time, it sold out very quickly,

leading to a continuous shortage of sizes.

【Pre-order item, arriving in June】JELADO CM47 HBT Baker Pants【CT03347】

These are baker pants made from "herringbone twill" fabric, adopted in 1947.

※ What is Herringbone?

"Herringbone" =

"herring (fish)" and "bone"

The origin of the name comes from the pattern resembling the bones visible when a herring fish is split open.

Baker pants were worn in combat zones,

but they were also worn during indoor work.

It's also said that bakers wore them, which is why they're called "Baker Pants."

Since it's herringbone twill fabric,

it's thick and durable.

Also, since it's 100% cotton, you can enjoy its aging as you wear it repeatedly.

～Representative Goto appeared on Machiroku CH～

On March 24th (Monday) at 6 PM, Machiroku CH released a YouTube video,

JELADO Representative Goto was featured.

He talks about JELADO's craftsmanship,

and his passionate feelings and commitment to denim.

Precisely because it is based on vintage,

he captures the unique characteristics of each piece and incorporates them into the design.

I hope that as many customers as possible

will learn about JELADO's LAST RESORT denim.

Please watch the YouTube video.

Please watch the video here.

～JELADO staff coordination～

As a new project,

staff coordinates are now available

online.

We hope you will find the styling of each staff member helpful as a reference.

Thank you very much.

Please take a look here.

～Official LINE Account～

JELADO uses Instagram and blogs to send information to customers,

but we have also launched an official LINE account to reach as many customers as possible with information.

If you haven't "added us as a friend" yet, please do so.

～Also featured on Higashino Denim～

 

Higashino-san and Shoji-san's YouTube channel, "Higashino Denim," featured our blue tag series.

Please check out this video as well.

You can watch the Higashino Denim video here.

～Regarding Hemming of Brought-in Items～

JELADO stores offer hemming services for "denim from other brands" if you bring them to our stores.

However, due to the increased volume of hemming for in-store and online purchases,

we are currently unable to process "hemming of other brands' products brought in by customers." We apologize for any inconvenience.

・Hemming of "JELADO products purchased from a dealer" worn by JELADO customers will be charged.

※We will continue to offer hemming services for JELADO products purchased directly from JELADO stores.

～Popular Staff Best Buy Project～

Everyone, thank you for waiting.

"JELADO Staff's Best Buy!"

This time, it's the best buys of the second half of the year, and just like the first half,

each staff member's personality shines through.

Please use it as a reference.

You can watch the Staff Best Buy video here.

～This week's new video～

The JELADO WEST staff coordinates and explains the so-called "overpants" that you'll want to wear this season.

Please take a look and we hope you find it helpful.

Click here for this week's new video.