〜LAST RESORT〜

Good evening. This is Uemura from WEST.

Today, we're introducing the re-stocked 406XX.

The longest-selling item in our LAST RESORT DENIM lineup is

the 55Denim Jacket 406XX.

 

It's commonly known as a Type 2 jacket,

and I'm sure most of you are familiar with it as a "2nd" type.

The 406XX uses LAST RESORT's "white tag,"

which is an original fabric created from scratch by dissecting and analyzing a 1950s XX denim.

This 14oz denim offers a comfortable fit and will age beautifully,

so we highly recommend this jacket to everyone.

Standard type (XS~L)

JELADO 55Denim Jacket 406XX Size34(XS)~40(L)【JP94406】

With seam (XL, XXL)

JELADO 55Denim Jacket 406XX Size42(XL)~44(XXL)【JP94406D】

 

This detail is a popular one for those seeking a Vintage 507XX (2nd) type.

It's a detail usually found on sizes 42 and above.

Split back (50)

JELADO 55Denim Jacket 406XX Big Size【JP94406DD】

 

Jelado only uses the split-back (T-BACK) specification for size 50.

Actually, I only know of "three" confirmed 507XX split-back jackets in Japan.

The reason for this is that sizes above 50 were custom orders,

making them extremely rare pieces due to their limited numbers.

About 10 years ago, one was sold for an immediate purchase price of 1.5 million yen at a certain well-known auction,

and it sold instantly.

(Those who love vintage will know that this price would be a steal today, haha.)

This size 50 jacket features such rare detailing,

making it a piece we'd love for our larger customers to wear.

Please come and try it on in-store.

 

～Pre-order Items～

We would like to introduce the following items that are now available for pre-order.

【Pre-order item, expected arrival in June】JELADO Rebel Jacket Horse Hide Semi Aniline Finish Black【SG71428】

The Rebel Jacket

is a long-standing staple rider's jacket in the JELADO lineup.

To make it a simple rider's jacket,

we've eliminated the epaulets.

Furthermore, by using cupra instead of quilting,

we've pursued ease of wear and removal,

making it a very comfortable jacket.

Made from 1.6mm thick leather with a semi-aniline finish, it offers a softness not found in 100% pigmented leather.

As this is "tea core leather," you can also enjoy its aging process with repeated wear.

There's one more item available for pre-order.

This is also a very popular item,

and when it was released last time, it sold out very quickly,

with sizes disappearing in no time.

【Pre-order item, expected arrival in June】JELADO CM47 HBT Baker Pants【CT03347】

These are baker pants made from "herringbone twill" fabric, adopted in 1947.

※ What is herringbone?

"Herringbone" =

"herring (fish)" and "bone"

The pattern is named because it resembles the bones of a herring when it is opened up.

Baker pants were worn on the battlefield,

but they were also worn during indoor work.

It is also said that the name "baker pants" originated from the fact that bakers wore them.

Since it's herringbone twill fabric,

it's thick and durable.

Also, since it's 100% cotton,

you can enjoy its aging with repeated wear.

～CEO Goto Appears on Machiroku CH～

On March 24th (Monday) at 6 PM, Machiroku CH published a YouTube video

featuring JELADO CEO Goto.

He talks about JELADO's craftsmanship,

and his passionate thoughts andこだわり (commitment) to denim.

Because it's based on Vintage,

we capture the unique characteristics of each piece and incorporate them into the design.

I hope that as many customers as possible will get to know

JELADO's LAST RESORT denim.

Please check out the YouTube video.

You can watch the video here.

～JELADO Staff Outfits～

As a new initiative,

you can now view our staff's outfits

online.

We hope you'll use each staff member's styling as a reference.

Thank you.

Please click here to view.

～Official LINE Account～

JELADO shares information with customers on Instagram and our blog,

and we have also launched an official LINE account

to reach even more customers. So, if you haven't already,

please add us as a friend.

～Also featured on Higashino Denim～

 

Higashino-san and Shoji-san's YouTube channel

"Higashino Denim" introduced our blue tag series.

Please watch that video as well.

Click here for the Higashino Denim video.

～Regarding Hemming Services for Brought-In Items～

At both JELADO stores, we used to offer hemming services for "denim from other brands" if you brought them in.

However, due to the increased number of hemming requests for items purchased in-store or online,

we are currently unable to provide "hemming services for other brands' items brought in by customers." We apologize for any inconvenience.

・For customers wearing JELADO products,

hemming services for "JELADO products purchased from our dealers" will incur a fee.

※For hemming of JELADO products purchased directly from JELADO,

we will continue to offer our usual service.

～Popular Staff Best Buys Project～

Everyone, thank you for waiting!

"JELADO Staff Best Buys!"

This time, it's the best buys for the second half of the year, and just like the first half,

each staff member's personality shines through.

Please use it as a reference.

Watch the Staff Best Buy video here.

~This week's new video~

Speaking of aging...

As you all know, it's "Representative Goto."

He's also known as the "Shura of Aging."

This video is a

WASH & DRY project.

Please enjoy Representative Goto's serious aging

in the video.

Watch this week's new video here.