〜JELADO's Freedom Sleeves〜

Good evening. This is Uemura from WEST.

Today, I'd like to introduce you to the new arrivals.

Champs Swest Shirt Plain 【AB11214】

Instead of straight sleeve attachments like set-in sleeves or raglan sleeves,

this curved sleeve is a detail called a "freedom sleeve,"

adopted to improve performance by reducing snagging when raising the arm.

It's particularly suited for ball sports.

A prime example is tennis.

This sweatshirt is characterized by its ease of arm movement during serves and smashes.

Freedom sleeve = Wilson

As someone who loves "Vintage Sweat Shirts," when it comes to sweatshirts with this detail,

Wilson is by far the most commonly seen brand in vintage finds.

However, the item we based this on is from a brand called "Champs."

*As mentioned above,

While the tennis brand Wilson is often found in vintage items,

it's typical of representative Goto to base his designs on brands that are not Wilson.

This Champs model, a collaboration with Riding High,

is thick and offers a soft, comfortable feel. The sleeve ribs

are attached at an angle and go all the way around, done in a single stroke.

This is JELADO's "ultimate sweatshirt," with attention to detail.

The Champs Sweat is popular at both JELADO stores.

It arrived at WEST today.

This is a highly recommended item,

so please feel free to try it on and purchase it at the store.

Thank you.

〜"LAST RESORT White Tag"〜

When it comes to white tag denim jackets,

this is the one you all know.

【Pre-order item, arriving February】JELADO 55Denim Jacket (55 denim jacket) 406XX Size34 (XS)~40 (L)【JP94406】

【Pre-order item, arriving February】JELADO 55Denim Jacket (55 denim jacket) 406XX Size42 (XL)~44 (XXL)【JP94406D】

【Pre-order item, arriving February】JELADO 55Denim Jacket (55 denim jacket) 406XX Big Size【JP94406DD】

The "second" type jacket

is also very popular, receiving rave reviews at both JELADO stores and online.

Among American casual staple "denim items,"

I think this is a particularly noteworthy item.

It's versatile with not only denim but also other items,

so I'd like customers who don't own a denim jacket to have one...

It's that kind of item.

Please take a look at WEST Yamamoto's 55Denim Jacket 406XX, worn for two and a half years.

While overall fading is visible,

the puckering and honeycombs, more than anything, truly create a vintage atmosphere.

It's a jacket with a cool, natural blue fade

characteristic of Last Resort.

We have a sample of this at WEST, so please come and see it.

Thank you.

〜JELADO Staff Coordination〜

As a new initiative,

staff coordinations are now available

online.

We hope you'll find inspiration

in each staff member's styling.　

Thank you.

Please view them here.

〜Official LINE Account〜

JELADO shares information with customers through Instagram, blogs, and other platforms,

but we have also opened an official LINE account

to share information with many more customers.

If you haven't "added us as a friend" yet,

please do so.

〜Also introduced by Higashino Denim-sama〜

 

The blue tag series was introduced on Higashino-san and Shoji-san's YouTube channel,

"Higashino Denim."

Please watch this video as well.

Click here for the Higashino Denim video.

〜About bringing in items for hemming〜

At both JELADO stores, we used to offer hemming services for "denim from other brands"

if you brought them to the store. However, due to an increase in hemming requests for items purchased in-store or online,

we are currently unable to accommodate "hemming services for other brands brought in by customers." We apologize for any inconvenience.

・Hemming services for "JELADO products purchased from our dealers" will be charged.

*We will continue to provide hemming services for items purchased directly from JELADO stores.

〜Popular Feature: Staff Best Buy〜

Everyone, thank you for waiting.

"JELADO Staff Best Buy!"

This time, for the second half of the year's best buy, just like the first half,

each staff member's individuality shines through.

Please use it as a reference.

Click here for the Staff Best Buy video.

〜This week's new video〜

First Arrow's × JELADO

This is the third collaboration video.

In this video,

a special collaboration item

celebrating JELADO's 20th anniversary will be featured!

Please take a look.

The new video is here.

Thank you.