〜Information〜

Good evening. This is Uemura from WEST.

Today, I have an announcement to make.

Announcement of JELADO Ebisu store relocation

JELADO Ebisu store, which opened on June 3, 2005,

has spent 20 years with our customers.

Many customers refer to our current store as "their familiar place,"

but it will close on Thursday, May 15th.

Currently, we are working with an interior contractor

to prepare for the grand reopening on Friday, May 23rd.

Please wait a little longer for information about the new store.

The new store will open on Friday, May 23rd,

and on Saturday, May 24th, there will be a snap photography event

by Lightning magazine from 1:00 PM to 5:00 PM.

This is a rare opportunity to have your photo taken by a professional,

so please come dressed in your JELADO coordination.

 

Tomorrow will be the last day of business for the JELADO Ebisu store.

Please stop by if you are in the neighborhood.

 

We sincerely look forward to your visit.

 

～Pre-order Product Information～

We would like to introduce the following products, which are now available for pre-order.

[Pre-order Item, Arriving June] JELADO Rebel Jacket Horse Hide Semi Aniline Finish Black [SG71428]

The Rebel Jacket

is a long-standing classic rider's jacket at JELADO.

To make it a simple rider's jacket,

we eliminated the epaulets.

Furthermore, instead of quilting,

we used cupra to make it easier to put on and take off,

resulting in a comfortable fit.

This jacket is made from 1.6mm thick leather with a semi-aniline finish,

offering a softness not found in 100% pigment finishes. Additionally, since it's "brown core leather,"

you can enjoy its aging process with repeated wear.

There's another pre-order item available.

This is also a very popular product.

When it was last released, it sold out very quickly,

with sizes becoming unavailable in a flash.

[Pre-order Item, Arriving June] JELADO CM47 HBT Baker Pants [CT03347]

These are baker pants made from "herringbone twill" fabric,

which was adopted in 1947.

※ What is herringbone?

"Herringbone" =

"herring (fish)" and "bone"

The name comes from the pattern that resembles the bones

visible when a herring fish is filleted.

Baker pants were worn in battle,

but are also said to have been worn during office work.

It is also said that the name "baker pants"

originated from the fact that bakers wore them.

Since it's herringbone twill fabric,

it's thick and durable.

Also, since it's 100% cotton, you can enjoy the aging process

with repeated wear.

～Representative Goto's Appearance on Machiroku CH～

On Monday, March 24th, at 6 PM, on Machiroku CH's YouTube channel,

JELADO Representative Goto was featured.

He talks about JELADO's craftsmanship,

and his passionate thoughts andこだわり (commitment) to denim.

Because it's based on vintage,

we capture the unique characteristics of each piece and incorporate them into the design.

We hope that as many customers as possible

will learn about JELADO's LAST RESORT denim.

Please watch the YouTube video.

Please watch the video here: https://youtu.be/r7TGlekTRJE?si=0BFVyB5OBUnn9wC3.

～JELADO Staff Coordination～

As a new project,

you can now view our staff's coordination

online.

We hope you'll find the styling of each staff member

helpful as a reference.

Thank you.

Please view it here.

～Official LINE Account～

JELADO uses Instagram, BLOGs, and other platforms

to provide information to our customers, but we have also

launched an official LINE account to reach even more customers.

If you haven't already, please add us as a friend.

～Also featured on Higashino Denim～

 

Higashino-san and Shoji-san's YouTube channel

"Higashino Denim" introduced the Blue Tag series.

Please watch this video as well.

You can watch the Higashino Denim video here.

～Regarding Hemming Services for Bring-Your-Own Items～

At both JELADO stores, we offer hemming services for "denim from other brands"

if you bring them to the store. However, due to the increased number of hemming requests

for items purchased in-store or online, we are currently unable to accommodate

"hemming services for bring-your-own items from other brands." We apologize for any inconvenience.

・Hemming services for "JELADO products purchased from our dealers"

will be subject to a fee.

※For hemming services on JELADO products purchased directly from JELADO,

we will continue to provide the service as before.

～Popular Feature: Staff's Best Buys～

Everyone, thank you for waiting.

"JELADO Staff's Best Buys!"

This time, it's the best buys from the second half of the year,

and just like the first half, each staff member's personality shines through.

Please use it as a reference.

You can watch the Staff's Best Buys video here.

～This Week's New Video Here～

Speaking of aging, everyone knows

"Representative Goto."

He is also known as "Shura" of aging.

This video is a WASH & DRY project.

Please enjoy Representative Goto's serious aging in the video.

This week's new video is here.