～407EXX Arrival～

Good evening. This is Uemura from WEST.

Today, the 407EXX has arrived.

JELADO Age of Longing Black Tag 407EXX Size34(XS)~38(M) Denim JKT【JP94407E】

This time, I'll introduce it with the real aging of WEST staff Yamamoto.

First, the [collar part]

Only the tips of the collar are frayed, showing Yamamoto's unique aging.

It's interesting how the look of the same item can change so much depending on how it's worn.

Next, the [pocket part]

Clear puckering can be seen.

Yamamoto and I both use a dryer.

Since the stitching is 100% cotton, the threads tighten when washed, and shrinking them further in the dryer creates more three-dimensional puckering.

And the [arm honeycomb]

The finish is so captivating.

The vertical fading of the fabric is clearly visible even through the screen.

Finally, the [cinch back and waistband on the back]

Here too, the aging is exceptional.

Aging varies from person to person depending on factors such as wearing size, frequency of wear, number of washes, and whether a dryer is used.

That's why this is a piece you'll want to enjoy creating "your own unique aging".

A small quantity arrived today.

If you're interested, please act fast.

～We have a small selection of mook books～

Due to the recent Vintage boom, the Vintage market is also soaring.

This means that opportunities to encounter SPECIAL VINTAGE are becoming scarce.

That's why this mook book is a must-have right now.

The beauty of this mook book is that it starts with "What is Vintage to a collector?"

and is packed with such rich content that you'll gain a lot of knowledge.

Even before that, since Vintage items are becoming scarce,

I'm sure you'll have many things to feel by looking at SPECIAL VINTAGE.

Currently, it is available at JELADO WEST, so please take this opportunity.

Sweatshirts

【Reprint Edition】Lightning Archives "Vintage Sweatshirts"

Leather Jackets

【Reprint Edition】Lightning Archives "LEATHER JACKET Revised Edition"

Outdoor

【Reprint Edition】Lightning Archives "OUTDOOR"

Workwear

【Reprint Edition】Lightning Archives Vintage Workwear

Military

【Reprint Edition】Lightning Archives Military Jackets Revised Edition

Links to each are provided, so please check them out here.

～JELADO is looking for staff at both stores～

We are looking for staff to work with us.

We are looking for individuals who have a strong interest in fashion, are curious about traditional craftsmanship and materials, and can find enjoyment in their work.

In particular, we welcome those who can help us brainstorm ways to reach more customers with our products.

Please check the recruitment page for available positions and application methods.

～Representative Goto featured on Machiroku CH～

On March 24th (Monday) at 6 PM, Machiroku CH released a YouTube video featuring

Mr. Goto, the representative of JELADO, was featured.

He talks about JELADO's craftsmanship, and his passionate thoughts and commitment to denim.

Because it's based on Vintage, we capture the quirks of each individual piece and incorporate them into the design.

We hope that as many customers as possible will learn about JELADO's LAST RESORT denim.

Please watch the YouTube video.

You can watch the video here.

～JELADO staff coordination～

As a new initiative, you can now view staff coordinates online.

Please use each staff's styling as a reference.

Thank you.

Please view them here.

～Official LINE Account～

JELADO provides information to customers through Instagram and blogs, but we also share information with many customers through our official LINE account.

If you haven't added us as a friend yet, please do so.

～Also featured on Higashino Denim～

 

Higashino and Shoji's Youtube channel

The Blue Tag series has been featured on "Higashino Denim."

Please check out the video.

You can watch the Higashino Denim video here.

～Regarding Hemming of Brought-in Items～

At both JELADO stores,

we currently do not offer "hemming services for other brands' items brought in by customers."

We appreciate your understanding.

Additionally, for JELADO products purchased from our dealers,

"hemming of JELADO products purchased from dealers" will incur a fee.

*Hemming services for items purchased directly from JELADO stores

will be provided free of charge.

*When bringing in items, we kindly ask for your cooperation in bringing them in a washed condition.

Please note that we may refuse service in some cases. Thank you for your understanding.

～This Week's New Video Here～

This week's video is here!

Please check out the POP UP event

held at JELADO WEST with Lightning!

Click here for the new video.