Restock of 301EXX & Announcement of Limited Items and Event for JELADO Dry Goods Relocation - WEST
〜301EXX Restock〜
Good evening. This is Uemura from WEST.
Today, I'd like to introduce the 301EXX.
JELADO Age of Longing Black tag 301EXX Denim Pants【JP94301E】
The 301EXX has been restocked...
These are the 301EXX products.
These are the changes over time.
You can see the characteristic vertical fading of this fabric, even from the images.
The whiskering patterns are also different.
The top one is worn oversized, and the bottom one is worn just right,
so the fading also differs in such aspects.
And here's the back. The fading looks great, giving a sense of age.
Both pairs show clear puckering at the yoke and pocket edges.
The 301EXX is very popular at both stores...
Many customers have been waiting for its arrival,
so we compared the 301EXX jeans worn by WEST staff.
Yamamoto: W32 → worn for 2.5 years
Uemura: W33 → worn for 1 year
In this post,
we hope to show you that the fading
can differ so much even among our staff.
The wearing size, fit, frequency of wear, and number of washes
differ, so we hope this serves as a helpful reference.
Thank you for your cooperation.
～Pre-order Item Information～
This is also a very popular product,
which sold out extremely quickly during its last release,
with sizes disappearing in an instant.
【Pre-order Item, Arriving in June】JELADO CM47 HBT Baker Pants【CT03347】
These are baker pants made from "herringbone twill" fabric,
adopted in 1947.
※ What is Herringbone?
"Herringbone" =
"herring" and "bone"
The pattern is derived from the bone structure
seen when a herring fish is split open.
Baker pants were worn in battlefields,
but also during administrative work.
It is also said that the pants got their name "Baker Pants"
because bakers wore them.
Made from herringbone twill fabric,
they are thick and durable.
Furthermore, being 100% cotton,
you can enjoy the aging process as you wear them repeatedly.
～Representative Goto featured on Machiroku CH～
On March 24th (Monday) at 6 PM, on Machiroku CH's YouTube channel,
JELADO Representative Goto was featured.
He talks about JELADO's craftsmanship,
and his passion and commitment to denim.
It's precisely because it's based on Vintage,
that he captures the unique characteristics of each piece and incorporates them into the design.
We hope that as many customers as possible
will learn about JELADO's LAST RESORT denim.
Please watch the YouTube video.
Click here to watch the video.
～JELADO Staff Coordination～
As a new project,
staff coordinates are now available
online.
Please use each staff member's styling
as a reference.
Thank you very much.
Click here to view.
～Official LINE Account～
JELADO uses Instagram, blogs, etc.
to send information to our customers,
but we have also opened an official LINE account
to send information to as many customers as possible,
so if you haven't already "added us as a friend,"
please do so.
～Also featured on Higashino Denim～
Higashino and Shoji's YouTube channel
"Higashino Denim" introduces the blue tag series.
Please check out this video as well.
Click here for the Higashino Denim video.
～About Hemming Service for Brought-in Items～
At both JELADO stores, we offer hemming services for "denim from other brands"
if you bring them to the store. However, due to the increase in hemming requests for in-store and online purchases,
we currently do not accept "hemming requests for brought-in items from other brands." We apologize for any inconvenience.
・Hemming for "JELADO products purchased from our dealers"
will be charged.
※We will continue to offer hemming services for "JELADO products purchased directly from JELADO" as before.
～Popular Staff Best Buy Project～
Everyone, thank you for waiting.
Introducing "JELADO Staff Best Buy!"
This time, it's the Best Buy for the second half of the year,
and just like the first half, each staff member's individuality shines through.
Please refer to it.
Click here for the staff best buy video.
～This Week's New Video～
Ebisu store has finally reopened after renovation.
Along with the relocation, limited edition items
will also be released from JELADO Dry Good,
so don't miss out.
Also, we are announcing the POP UP event
to be held at JELADO WEST.
Please check it out.
Click here for this week's new video.