[2024SS Preview Exhibition!!] Finally, it's happening for two days starting tomorrow at the Ebisu store!!

Good evening.

This is Komori from the Ebisu store.

Thank you very much for visiting us again today.

Finally, we will be holding the 2024SS preview event tomorrow and the day after tomorrow.

JELADO will be unveiling its new spring and summer products for next year for the first time.

JELADO & The 2Monkeys

2024 Spring/Summer Collection Preview.

Representative Goto established the company on September 6, 2003.

The location is Koenji.

The vintage clothing store "Sprout," which can be called the predecessor of JELADO, OPENED.

Then, in June 2005, "JELADO" was born at the current FLAGSHIP STORE location, building 18 years of history.

Goto named the vintage clothing store Sprout with the idea of "my future growth in life, like a sprouting young tree." The theme of the JELADO 2024SS Collection is "Sprout

"Even now, 20 years after founding the company, I wanted to rediscover American designs with a sense of nostalgia, while still having the same desire as those who knew that era to pursue the same things. Therefore, I decided to revive the Sprout Collection with the intention of returning to the origin of the company's founding. This collection will feature American clothing inspired by vintage items purchased in the United States."

The preview dates are as follows.

Ebisu Store・9/16(Sat) & 9/17(Sun) 

Address: Obana Bldg. 1F, 2-16-8 Ebisu Nishi, Shibuya-ku, Tokyo

WEST・9/23(Sat) & 9/24(Sun) 

Address: 1-11-7 Kyomachibori, Nishi-ku, Osaka-shi, Osaka

At both stores on the day of the preview, our CEO, Mr. Goto,

Mr. Suzuki, designer of The 2Monkeys

Mr. Suzuki Ryo, former representative of Red Wing Japan, has been involved in the production of boots and other items with a sense of era that did not exist before, adding his sensibilities cultivated through deep exploration of the world of classic work boots.

What The 2 Monkeys particularly focuses on is the era just before workwear and boots began to develop uniquely in America, when Europe and America influenced each other while differentiating from the same roots. For boots, this would be the early 20th century or earlier, and for apparel, perhaps the late 19th century or earlier.

It was the early days when the manufacturing of clothing began to shift to a full-scale mass production system. It was also the time before that, when shoes and clothes were made primarily by hand in small workshops.

The 2 Monkeys products and JELADO items are also excellent for coordination.

Please take this opportunity to see the new products from The 2 Monkeys.

Both of them will be present on the day. It's a chance to hear their thoughts and product explanations directly, so please feel free to visit the preview. Also, I hope you can experience the charm of the products.

This is my first exhibition, and the new JELADO items are highly praised among the staff.

I can't say much here, but please look forward to it.

We look forward to seeing you tomorrow and the day after tomorrow. 

 We are looking for LINE friends.

Thank you for regularly reading our blog posts.

To enhance communication with our customers, JELADO has launched an official LINE account.

To commemorate the launch of our official LINE account, we are offering a limited-time ¥500 OFF coupon for use on our official online shop to all new friends.

Please take this opportunity to add the official JELADO LINE account by scanning the QR code or searching by ID.

【Notes】

・This LINE coupon is valid until December 25, 2023 (Monday) at 23:59.

・Please note that this LINE coupon cannot be used in conjunction with JELADO points.

・This LINE coupon can be used for purchases of 10,000 yen (tax included) or more.

・JELADO points will not be awarded when using a LINE coupon.

・If you cancel a purchase made using a LINE coupon, the coupon will become invalid, so please be careful not to cancel your order.

Please check the notes before use.

JELADO & The 2 Monkeys

2024 Spring & Summer Exhibition

24 spring/summer samples will be exhibited at 2 directly managed stores and dealers nationwide.

This time, we will also announce a new Last Resort series.

Several models from the Last Resort series are also planned to be announced.

Please adjust your schedule and participate!

・9/16(Sat).9/17(Sun)

Shibuya-ku, Tokyo JELADO Flagship Store

・9/23(Sat).9/24(Sun)

Osaka City, Osaka Prefecture JELADO WEST 

・9/30(Sat).10/1(Sun)

Kashiwa City, Chiba Prefecture Fresno

・10/7(Sat).10/8(Sun).10/9(Mon)

Kurashiki City, Okayama Prefecture Sweet Sue

・10/14(Sat).10/15(Sun)

Higashisonogi-gun, Nagasaki Prefecture TACK

・10/21(Sat).10/22(Sun)

Tomisato City, Chiba Prefecture EARTH MARKET

・11/11(Sat).11/12(Sun)

Munakata City, Fukuoka Prefecture D Stock

・11/18(Sat).11/19(Sun)

Osaki City, Miyagi Prefecture WOLF PACK

・11/25(Sat).11/26(Sun)

Sapporo City, Hokkaido UNIQUE JEAN STORE

・12/16(Sat),12/17(Sun)

Konan City, Shiga Prefecture Rogues Main Store

Please watch our video introducing this year's autumn/winter products.