~41Covert is recommended~

Good evening. This is Uemura from WEST.

Today's featured item is this!

Manufactured once a year

From JELADO's classic 41 series

41Covert OW and Vintage Finish.

JELADO 41 Covert Salt & Pepper [AG71334]

JELADO 41 Covert Faded (41 Covert Faded) Salt & Pepper [AG71319]

The base is 41 Khaki, so

it has a rugged silhouette,

but the covert, with its twill base, has a ridged texture,

making it a sophisticated item.

While it looks good with a casual T-shirt,

its versatility also makes it perfect for shirt and jacket styles.

Please try it on and consider it at the store.

Thank you.

~Event Announcement~

Last year, it was very well received.

“JELADO the DRYGOODS”

popup event will be held

at JELADO WEST again this year!

[Date and Time] June 6th (Sat) and 7th (Sun)

[Location] JELADO WEST

As before, CEO Goto and WEST staff,

and Mr. Kawai, director of "JELADO the DRYGOODS",

will be at the store to guide everyone.

[Mr. Kawai's attendance hours]

June 6th (Sat) 13:00-19:00

June 7th (Sun) 12:00-17:00

Also, at this event,

please pay attention to the "M-51 pants"

which will be pre-released.

And only on the first day...

Lightning Editor-in-Chief Matsushima-oyakata will also participate!!

And also this!

On Saturday, June 6th, around 4:00 PM,
CEO Goto will also hold a
"LASTRESORT DENIM"
briefing session!

Focusing on JELADO's signature denim,
"White Tag Denim" and
"Black Tag Denim",
he will directly talk about his commitment to fabrics, production secrets,
and other topics that are rarely heard!

This will be a special event with a splendid lineup!

Please come to JELADO WEST on Saturday, June 6th and Sunday, June 7th!

~JELADO is looking for staff at both stores~

We are looking for staff to work with us.

We are looking for people who have a strong interest in fashion,

who are interested in excellent traditional techniques and materials,

and who can find enjoyment in their work.

In particular, we welcome those who can work with us to consider

how to deliver our products to more customers.

Recruitment Page

Please check the job types and application methods.

~CEO Goto featured on Machiroku CH~

On March 24th (Monday) at 6 PM, on Machiroku CH's YouTube channel,

JELADO's representative, Goto, was featured.

He talks about JELADO's craftsmanship,

and his passionate thoughts and commitment to denim.

Because it is based on Vintage,

we capture the unique characteristics of each piece and incorporate them into the design.

We hope that as many customers as possible

will learn about JELADO's LAST RESORT denim.

Please watch the YouTube video.

Click here for the video

~JELADO Staff Coordination~

As a new project, staff coordination is now available online.

You can check out staff coordination online.

We hope you can use each staff member's styling as a reference.

Thank you.

Click here to view.

~Official LINE Account~

JELADO sends information to customers via Instagram, blogs, and other platforms,

but we also send information to many customers through our official LINE account,

so if you haven't added us as a friend yet,

please add us on LINE.

~Also featured on Higashino Denim~

 

The blue tag series is featured on Higashino-san and Shoji-san's YouTube channel, "Higashino Denim."

Please watch this video as well.

Click here for the Higashino Denim video.

~Regarding hemming services for carry-in items~

Neither JELADO store currently offers

hemming services for items of other brands brought in by customers.

Thank you for your understanding.

Additionally, for JELADO products purchased at our authorized dealers,

hemming services will incur a fee.

*Hemming services for items purchased directly from JELADO stores are provided free of charge.

*When bringing in items, please ensure they are washed.

Please note that we may refuse service in some cases. Thank you for your understanding.

~This week's new video~

Today we feature the gold tag denim that sold out in a flash!

What kind of aging can you expect from this meticulously crafted original fabric?!

Please take a look!

Click here for the new video.