~Information on Pre-order Items~

We would like to introduce the following items, which are now available for pre-order.

【Pre-order Item, Arriving in June】JELADO Rebel Jacket Horse Hide Semi Aniline Finish Black【SG71428】

The Rebel Jacket is a long-standing staple in JELADO's lineup of riders jackets.

To create a simple rider's jacket, the epaulets have been removed.

Furthermore, by using cupra instead of quilting, it is easier to put on and take off,

making it a piece that pursues ease of wear.

Made from 1.6mm thick leather with a semi-aniline finish, it offers a softness not found in 100% pigment-finished leather.

As it is "tea-core leather," you can also enjoy its aging over time with repeated wear.

There's one more item available for pre-order.

This is also a very popular item.

The last time it was released, it sold out incredibly fast, with sizes quickly becoming unavailable.

【Pre-order Item, Arriving in June】JELADO CM47 HBT Baker Pants【CT03347】

These are baker pants made from "herringbone twill" fabric, adopted in 1947.

※ What is herringbone?

"Herringbone" =

"herring" (fish) and "bone"

The name comes from the pattern resembling the bones seen when a herring fish is cut open.

Baker pants were worn in combat zones, but also during indoor work.

It is also said that the name "baker pants" originated from the fact that bakers wore them.

Since it's herringbone twill fabric, it's thick and durable.

Also, since it's 100% cotton, you can enjoy its aging over time with repeated wear.

~Representative Goto Appears on Gairoku CH~

On March 24th (Monday) at 6 PM, in a YouTube video released by Gairoku CH,

JELADO representative Goto was featured.

He talked about JELADO's craftsmanship,

and his passionate feelings and commitment to denim.

Because it's based on vintage,

we capture the unique characteristics of each piece and incorporate them into the design.

We hope that as many customers as possible will learn about JELADO's LAST RESORT denim.

Please watch the YouTube video.

Please watch the video here.

~JELADO Staff Coordination~

As a new project,

staff coordinates are now available for viewing online.

Please use each staff member's styling as a reference.

Thank you.

Please view them here.

~Official LINE Account~

JELADO shares information with customers via Instagram and blogs, but we have also launched an official LINE account to reach even more customers.

If you haven't added us as a friend yet, please do so!

~Also featured on Higashino Denim~

The blue tag series was featured on Higashino-san and Shoji-san's YouTube channel, "Higashino Denim."

Please watch this video as well.

Watch the Higashino Denim video here.

~Hemming services for brought-in items~

Both JELADO stores used to offer hemming services for "denim from other brands" if you brought them to the store.

However, due to an increase in hemming requests for items purchased in-store or online, we are currently unable to process "hemming requests for other brands brought in by customers." We apologize for any inconvenience.

・Hemming services for "JELADO products purchased from our dealers" will incur a fee.

※We will continue to provide hemming services for JELADO products purchased directly from JELADO.

~Popular Staff Best Buys~

Everyone, thank you for waiting.

"JELADO Staff Best Buys!"

This time, it's the best buys for the second half of the year, and just like the first half, each staff member's personality shines through.

Please use them as a reference.

Click here for the Staff Best Buy video.

〜This week's new video is here〜

Speaking of aging...

You all know "Representative Goto."

Also known as "Shura" of aging.

This video is part of our

WASH & DRY project.

Please enjoy Representative Goto's serious aging process

in the video.

Click here for this week's new video.