Preview Event for WEST This Weekend & Pre-Order Items & This Week's New Video is "JELADO's Classic Mega Thermal" ~ [WEST]
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〜Finally this weekend〜
Good evening. This is Uemura from WEST.
Let's start with this announcement today.
JELADO & The 2Monkeys
The 2025SS Collection preview will be held
for two days, 9/21 (Sat) and 22 (Sun).
Did everyone get a chance to see the web exhibition
held on 9/12 (Thu)??
I already have four items
I'm interested in. I plan to narrow it down after seeing the actual items,
but for customers who haven't seen it yet,
I'll put the link below,
so please check it out.
Click here for the web exhibition link.
To reiterate,
on 9/21 (Sat) and 22 (Sun),
JELADO West will be holding
a preview of the 2025SS Collection.
If you're in the area,
please stop by.
Also, for first-time customers...
Please feel free to come.
This preview is a great opportunity to learn about
JELADO's "worldview" and
how we "create products."
I hope you'll get to know "JELADO" through this preview,
so please do come and visit.
Thank you all very much.
〜Reservation Information〜
We cut and analyzed vintage 41 Khaki, which is currently skyrocketing in price,
and produced the fabric from scratch, resulting in...
【AG94341A】
41 Khaki Lastresort Chino Cloth
【Partially Reserved Item, Arriving Late September】41 Khaki Lastresort Chino Cloth【AG94341A】
And with the 'PW' stencil,
【AG94341B】
41 Khaki Last Resort Chino Cloth Stencil
【Partially Reserved Item, Arriving Late October】41 Khaki Last Resort Chino Cloth Stencil【AG94341B】
Reservations for these items started today at 12:00 PM.
We use American Deep South cotton
to reproduce natural uneven yarn.
While the previous 41 Khaki was dyed with "reactive dyes",
this 41 Khaki is dyed with "vat dyes".
The 41 Khaki, made with American cotton, shuttle loom, and vat dyes,
is finished so as not to lose the atmosphere and texture of the original.
The ultimate chino pants, meticulously crafted from raw cotton, yarn, weaving, and dyeing...
That is JELADO's
Last Resort Chino Cloth "41Khaki".
For customers who wanted to buy it but couldn't during the previous restock...
And for those who have been interested in it for a while,
we know there are many of you, and fit confirmation is also available.
Please try them on in-store and make your reservation.
※This reservation is for khaki (beige) only.
Thank you.
〜Mega Thermal RED/CAMO Reservations Start〜
Our staff also feel that "we can't get through winter without this!"...
When it comes to staple autumn/winter innerwear, it's this Mega Thermal.
The three standard colors for both Henley and Crew necks have been on sale since 9/6 (Fri),
but this year's new colors, RED and CAMO,
【Partially Reserved Item, Arriving Late November】JELADO Mega Thermal Henley Neck 【AB94236】
【Partially Reserved Item, Arriving Late November】JELADO Mega Thermal Crew Neck 【AB94237】
will be available for pre-order, so thank you all for your understanding.
~JELADO's classic flannel shirts are also available for pre-order~
This year's flannel shirts come in these four colors.
Have you all decided which color you'll choose?
The most popular is... as you might expect,
all colors are easy to coordinate and use, so
please all purchase one.
However... some of you might be thinking, "I don't know the size!"
At JELADO West,
we have prepared this for such customers.
We have these available for you to check the fit,
and since these are finished products, you can try them on
and purchase them on the spot if you like them.
Please do try them on in store.
【Coming Soon】JELADO Union Worker Shirt Short Length【JP02125.JP02126】
【Coming Soon】JELADO Union Workers Shirt Regular【JP02127.JP02128】
~311W Painter Pants also available for pre-order!~
Last Resort Blue Tag

focuses on Lee's workwear items,
・491J Coverall
・391SB Overalls
・311W Painter Pants
These were released sequentially this spring,
and the "10.5 oz light-ounce denim" that quickly sold out one after another
is what we call LAST RESORT "Blue Tag."
From that blue tag
【Pre-order item, arriving late September】JELADO 311W Painter Pants【JP94311W】
We will be receiving a partial shipment of 311W Painter Pants (scheduled for late September),
and we are now accepting pre-orders both in-store and online.
However, as quantities are limited, it will be first-come, first-served.
We understand that some customers may have been interested but unable to purchase before,
so please take this opportunity to place your pre-order.
~Official LINE Account~
JELADO shares information with customers through Instagram, blogs, and other platforms,
but we have also launched an official LINE account
and share information with many customers there.
If you haven't added us as a friend yet,
please do so.
~Also featured on Higashino Denim~
Higashino-san and Shoji-san's YouTube channel,
"Higashino Denim," featured our blue tag series.
Please check out the video.
Click here for the Higashino Denim video.
~Regarding hemming services for brought-in items~
Both JELADO stores used to offer hemming services for "denim from other brands"
if brought to the store. However,
due to the increased volume of hemming requests for items purchased in-store or online,
we are currently unable to accommodate "hemming services for other brands brought in by customers." We apologize for any inconvenience.
・Hemming for "JELADO products purchased from our authorized dealers" will incur a fee.
*Hemming for items purchased directly from JELADO, even if brought in, will continue to be handled as before.
~JELADO Channel Latest Video Update~
Released today at 6:30 PM!
This time, it's the ultimate companion for autumn and winter!
Introducing JELADO's classic Mega Thermal!
The Mega Thermal, which you'll want every year,
is back with new colors this year!
Please check it out!
Click here for this week's new video.
















