Thank you for always visiting our store.

 

Today, we'd like to introduce a pair of jeans from the LAST RESORT series that is probably the easiest to age.

 

JELADO Universal Slim 312ZXX Denim Pants【JP94312】

 

 

These are the Universal Slim 312ZXX.

We created denim aiming for a universally cool fit,

and this model is named after that concept.

 

Although the silhouette is slim, it's not a skinny fit that clings to your skin. It has a moderately slim fit, so even those who usually wear straight-leg jeans should be able to wear them comfortably.

And because the silhouette is slim, whiskers and honeycombs tend to appear more distinctly compared to other denim.

Therefore, this pair is recommended for those who are new to aging denim or who want to see aging effects without much effort.

 

The silhouette is based on our 66 denim silhouette, with a slim straight fit that aims for a middle ground between that and our classic slim, developed with the interpretation of a modern standard featuring a tapered cut.

We used orange thread for the stitching.

 

By changing the color of the threads for the top and bottom and varying the thread thickness for different parts, we added a playful touch.

 

By making the front a zipper fly, we finished it as something that can be worn by anyone, regardless of generation.

 

Please try these stylish jeans with the best silhouette that looks neat on anyone, and made from the highest quality fabric that goes beyond just vintage.

 

 

 

 

 

～Introducing our Pre-order Items～

【Pre-order item for October arrival】JELADO Brutal Fleece【AB13213】

This is a popular and simple sweatshirt with a full 2-needle stitching, commonly seen in 1940s vintage sweatshirts.

These are the easiest to use, aren't they? (laughs)

Sizes M to XL are finished in tubular knitting.

(*S size has been added for release, but it will not be tubular knitting and will have a 'split' specification.)

This sweatshirt is sewn using vintage sewing machines for different parts, creating a masterpiece with attention to every detail.

With a fluffy texture unique to loopwheeled fabric,

and a simple design, we believe you'll love this sweatshirt.

Please pre-order it at our store or online.

 

Moreover...

 

【Pre-order item for September-October arrival】Unionworkers Shirt Short【JP12106,12107】

【Pre-order item for September-October arrival】Unionworkers Shirt Regular【JP12108,12109】

These four colors will be released this year!

This year's colors are also outstanding and highly recommended.

This flannel shirt pairs well with denim, chinos, and military pants.

We have flannel shirts available at the store for you to try on for fitting confirmation,

so please come and try them on and consider placing a pre-order.

Please watch the reveal video here.

Thank you.

 

 

～We are recruiting staff at both JELADO stores～

We are looking for staff to work with us.

We are looking for individuals who have a strong interest in fashion, a passion for excellent traditional techniques and materials, and the ability to find joy in their work.

We especially welcome those who can collaborate with us to find ways to introduce our products to a wider audience.

Please check the recruitment page for job openings and application instructions.

～CEO Goto appears on Machiroku CH～

On Monday, March 24th, at 6 PM, our CEO Goto was featured in a YouTube video by Machiroku CH.

JELADO CEO Goto was featured.

He talks about JELADO's craftsmanship,

and his passion and commitment to denim.

Because it's based on vintage, we capture the quirks of each piece and incorporate them into the design.

We hope that as many customers as possible will learn about JELADO's LAST RESORT denim.

 

Please watch the YouTube video.

You can watch the video here.

～JELADO Staff Coordination～

As a new project, staff coordination is now available online.

We hope you'll use each staff member's styling as a reference.

Thank you.

Please take a look here.

～Official LINE Account～

JELADO shares information with customers via Instagram and BLOG, but we have now launched an official LINE account.

We provide information on both platforms, so please add us as a friend if you haven't already.

～Also featured on Higashino Denim～

 

The Aotag series has been featured on Higashino-san and Shoji-san's YouTube channel, "Higashino Denim."

Please check out this video as well.

You can find the Higashino Denim video here.

～About bringing in items for hemming～

At both JELADO stores,

we currently do not offer hemming services for items from other brands that are brought in.

We apologize for any inconvenience.

In addition, hemming for JELADO products purchased from our dealers will be subject to a fee.

*Hemming services for products purchased directly from JELADO stores will be provided free of charge.

*When bringing in items, please ensure they are washed. Your cooperation is appreciated.

Please note that we may refuse service in some cases. Thank you for your understanding.

 

 

～This week's new video～

Recommended outfits selected by the JELADO STAFF, featuring strong personalities, using 2025AW items.

These items will be arriving in stores soon, so please take a look.

Thank you very much.

This week's new video is here.