Thank you for always visiting us.

 

Today, we would like to introduce a much-anticipated new arrival.

 

S407XX 1942 WPB L-181 War Model 【JP94407S】

 

 

Introducing the S407XX from the LAST RESORT Gold Tag series.

 

After approximately five years, we have completed the pinnacle of LAST RESORT DENIM, a wartime model featuring a gold tag.

 

This item was produced with the understanding that factories at the time might have manufactured a "Simplified Model" in accordance with "L-181," a regulation issued by the War Production Board (WPB) in August 1942 for material control.

We analyzed deadstock denim owned by our company and obtained material data from a national testing institution.

Based on these figures, we adjusted the twist and number of threads and reproduced the denim using the TOYODA G3 loom, the oldest existing loom.

 

The fabric uses 100% US cotton from the Deep South, with three types of counts (No. 6, No. 7, and No. 8) randomly arranged.

This achieves the irregular fading characteristic of vintage denim.

The weft yarn uses "Suvin Gold Supreme," a high-grade extra-long staple cotton with a length of 38mm.

 

For rope dyeing, we dyed the fabric with deep pure indigo, referencing deadstock, and wove it with 68 warps and 47 wefts on the TOYODA G3 loom to achieve a flexible and smooth feel.

The design is based on our company's early S506XX model, faithfully reproducing the atmosphere of wartime models.

It reproduces the engraved accessories used in regular lines, and the pockets are flapless, following the simple specifications of the 1st model.

Based on the premise that rivet stock from the 1930s was reused as is, we created custom rivets with a lowercase "o" in "JELADO Co." The buckle is also reproduced from a 1930s buckle mold and finished in iron.

 

Additionally, some double stitches feature rainbow stitching, recreating vintage pieces.

As it is worn, it develops a deep fading, allowing you to enjoy a unique texture not found in one-wash items.

Born from the analysis of deadstock, this is the highest quality denim jacket that can be reproduced today. Please experience this ultimate piece.

 

Size L is already sold out.

If you are interested, please consider it soon.

 

 

 

 

～Notice of Change in Flagship Store Business Hours and Closing Days～

 

Starting October 1, 2025, business hours and closing days will change.

Business Hours:

All days: 12:00 PM - 7:00 PM

Closed:

Thursday

Please make sure to visit us during the correct hours.

 

 

～JELADO is recruiting staff at both stores～

We are looking for staff to work with us.

We are looking for individuals who have a strong interest in fashion,

who are interested in excellent traditional techniques and materials,

and who can find enjoyment in their work themselves.

In particular, we welcome those who can think with us about what we can do to deliver our products to more people.

Please check the recruitment page for job openings and application methods.

Recruitment Page

～Representative Goto featured on Machiroku CH～

JELADO's representative, Goto, was featured in a YouTube video released by Machiroku CH on Monday, March 24th at 6 PM.

He talks about JELADO's craftsmanship,

and his passion and commitment to denim.

Because it is based on vintage, we capture the quirks of individual pieces and incorporate them into the design.

We hope that as many customers as possible will discover JELADO's LAST RESORT denim.

Please watch the YouTube video.

Please watch the video here.

～JELADO Staff Coordination～

As a new initiative, staff coordinations are now available online.

We hope you will find each staff member's styling helpful for reference.

Thank you.

Please view them here.

～Official LINE Account～

JELADO provides information to customers through Instagram and blogs,

and also through our official LINE account. We share information on both platforms,

so if you haven't yet, please add us as a LINE friend.

～Also featured on Tonon Denim～

 

The Blue Tag series was introduced on Higashino-san and Shoji-san's YouTube channel, "Higashino Denim."

Please watch this video as well.

Click here for the Higashino Denim video.

～Regarding hemming services for brought-in items～

Currently, neither JELADO store offers hemming services for

brought-in items from other brands.

We apologize for any inconvenience.

Additionally, hemming services for JELADO products purchased from authorized dealers

will be subject to a fee.

※Hemming services for products purchased directly from JELADO stores will be provided free of charge.

※Please bring in your items in a washed condition. We may refuse service depending on the condition of the item. Thank you for your understanding.

 

～This week's new video here～

This week's new video is...

the Mountain Man series.

The fabric, discovered in France as an antique,

was incorporated into the design,

resulting in a truly unique product.

Please take a look.

Thank you.

This week's new video is here.