Thank you for always visiting us.

Today, we would like to introduce our sweatshirt that aims to perfectly reproduce the Champion Reverse Weave from the 90s, which has been very popular since its release last year.

Warmup Reverse Weave Crew Neck Sweat【AB12241】

With the cooperation of Riding High, Japan's leading cut-and-sew/sweatshirt brand, we have successfully recreated that atmosphere of the 90s.

In addition to last year's Grape, we are also offering new colors this year: Grass Green and Black.

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What is Reverse Weave?

Here's a quick recap of Reverse Weave.

Champion's Reverse Weave, born in 1934, was loved as the latest sportswear of its time and continued to be produced in the United States until the 90s. In Japan, it dominated the used clothing market during the vintage boom of the 90s, and is still loved and highly regarded today.

(Ribs running horizontally across the fabric)

The advantage of Reverse Weave as sportswear was that it intentionally used fabric horizontally, which previously shrunk significantly vertically after washing, allowing it to be worn smartly even after repeated washes.

Furthermore, by placing ribs on both sides, elasticity and mobility were increased, and horizontal shrinkage was prevented.

Thus, Reverse Weave was sportswear infused with the latest wisdom of its time.

Its comfortable wear was loved by college students on the East Coast of America, becoming an object of longing for post-war Japanese youth who admired American culture.

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Now, let's return to the Jelado x Riding High sweatshirt.

We meticulously selected raw cotton, using open-end yarn blended with American cotton. The face yarn is 14/- (open-end yarn), the middle yarn is 20/- (right twist), and the back yarn is 10/-, all knitted together.

In pursuit of authenticity, we went as far as modifying knitting machine parts and developing our own needles.

Furthermore, to reproduce the same texture as vintage items, we adopted an American-style napping machine for the napped lining.

Moreover, to achieve the dry texture of 90s American-made sweatshirts, the fabric is degreased after knitting.

It looks great simply paired with denim or other items.

New color: Grass Green

 

 

 

～Notice of change in Flagship Store business hours and holidays～

As of October 1, 2025, business hours and holidays have changed.

Business Hours

Daily 12:00 PM - 7:00 PM

Closed

Thursday

Please make sure to check before visiting.

 

～Introducing reserved products～

【Reserved Product: Arriving October】JELADO Blutal Fleece【AB13213】

This simple sweatshirt features ALL double-needle stitching, commonly seen in 1940s sweatshirts, making it a popular vintage sweatshirt style.

These are always the easiest to wear, aren't they? (laughs)

Sizes M to XL are finished with a tubular knit.

(*An additional S size will be released,

but it will be a "cut" specification, not tubular knit.)

This sweatshirt is a masterpiece, crafted with meticulous attention to detail, using vintage sewing machines for different parts of the garment.

With its fluffy texture, characteristic of loopwheeled knitting,

and a simple design, we believe you will love it.

Please consider reserving it in-store or online.

And this is also highly recommended!

JELADO's classic, and what could be called "an autumn tradition"...

【Reserved Product: Arriving approx. September-October】Unionworkers Shirt Short【JP12106,12107】

This year, these four colors will be released!

This year's colors are also excellent, highly recommended.

This flannel shirt pairs well with denim, chinos, and even military pants...

We have ready-to-sell flannel shirts available in-store for fitting confirmation,

so please come and try them on and consider making a reservation.

Please also watch this reveal video.

Thank you.

～JELADO is looking for staff at both stores～

We are looking for staff to work with us.

We are looking to work with individuals who have a strong interest in fashion, are enthusiastic about excellent traditional techniques and materials, and can find enjoyment in their work independently.

In particular, we welcome those who can collaborate with us to consider how to deliver our products to a wider audience.

Please check the recruitment page

for job openings and application methods.

～CEO Goto featured on Machi-roku CH～

On Monday, March 24th at 6 PM, Machi-roku CH will feature a YouTube video with

JELADO CEO Goto.

He discusses JELADO's craftsmanship,

his passionate thoughts on denim,

and his commitment to quality.

By basing our designs on vintage pieces,

we capture the unique characteristics of each item and incorporate them into our designs.

We hope that as many customers as possible will discover

JELADO's LAST RESORT denim.

Please watch the YouTube video.

Please watch the video here.

～JELADO Staff Coordinations～

As a new initiative, staff coordinations are now available online.

We hope you find the styling of each staff member helpful.

Thank you.

Please see here.

～Official LINE Account～

JELADO shares information with customers through Instagram and BLOGs, but we also share information with many customers through our official LINE account and other channels, so if you haven't "added us as a friend" yet, please do so.

～Also featured on Higashino Denim～

 

Mr. Higashino and Mr. Shoji's Youtube channel

"Higashino Denim" introduced the Blue Tag Series.

Please watch the video here as well.

Click here for the Higashino Denim video.

～Regarding hemming services for items brought in～

Currently, JELADO stores do not offer

"hemming services for other brands' products brought in."

Thank you for your understanding.

Additionally, for JELADO products purchased from our authorized

"dealers, hemming services will incur a fee."

*Hemming services for products purchased directly from JELADO stores

will be provided free of charge.

*When bringing in items, please ensure they are washed.

Please note that we may refuse service depending on the condition of the item. Thank you for your understanding.

～This week's new video～

In this week's video, Professor Suzuki will be explaining new items from The 2Monkeys.

Please take a look.

Click here for this week's new video.