~本日、入荷致しました & Dig-itに掲載頂きました & 今週の新着動画はマネージャー森『私物アイテムの経年変化お披露目!』~【WEST】

Arrived today & Featured in Dig-it & This week's new video is Manager Mori's "Unveiling the Aging of My Personal Items!" - [WEST]

〜Collaboration Product〜

 

Good evening. This is Uemura from WEST.

Today, I will introduce our new collaboration product.

 

Albert Spalding

 

A former major league baseball player, his position was pitcher.

He played in the majors for 7 years, achieving an incredible record of 252 wins and 65 losses, for a winning percentage of .795.

He also had a career batting average of .313, but retired in 1878 at the age of 28.

 

The reason for his retirement was to focus on his own business.

While still an active player, Albert Spalding started a sporting goods business in 1876 called A.G. SPALDING & BROTHERS.

 

Because he was a major league player, this brand started with baseball equipment.

It then expanded into various categories such as basketballs and goals, becoming a famous sports brand.

 

The first collaboration product, 'Rocky,' was created by JELADO, reinterpreting a brand with a rich history in athletic wear.

JELADO Rocky JELADO×A.G.SPALDING【AG81234】

【AG81234】JELADO Rocky JELADO×A.G.SPALDING

 

 

【AG81234】JELADO Rocky JELADO×A.G.SPALDING

 

【AG81234】JELADO Rocky JELADO×A.G.SPALDING

 

 

The glove pocket is a popular detail unique to SPALDING,

and it can be seen on SPALDING's Lock Hoody,

which is currently traded at a higher price than any other vintage hoodie.

 

The product name "Rocky" was inspired by the design of this glove pocket.

 

While it usually comes with a hood, this design features a cut hood and sleeves,

making it a design not found in archives.

It's designed with the imagined scenario, "What if Rocky used this for his training?"

 

This second iteration of Rocky is available in Salt & Pepper and the new color "Navy."

 

 

 

Please come and try it on at our store.

173cm/60kg/wearing size 38

 

〜Dig-it〜

 

WEST manager Yamamoto, now known as

"G-Jean Niki," is featured in Dig-it.

Please check it out.

 

 

 

 

As expected from "G-Jean Niki," the content is related to G-jeans (laughs).

It's content typical of Yamamoto.

 

 

 

 

Please take a look at "G-Jean Niki"'s unique aging techniques.

 

The link to the Dig-it article is

here.

 

〜Staff Recruitment〜

 

 

 

Jelado West is currently looking for staff.

 

Do you "love" clothes?

Do you "love" customer service?

Do you "love" JELADO?

 

If so, why not

work with us?

 

We welcome individuals who can

think with us about how to deliver our products

to even more people.

 

For more details, please see the "News" section on our HP

"We are looking for staff to work with us"

 

Clicking there will show you

the recruitment details, and...

 

 

We have also created a video showing each staff member's journey to joining us,

so please check that out as well.

 

We look forward to your applications.

Thank you very much.

 

〜Reservations have begun〜

【ご予約商品5月末入荷予定】41 Khaki Last Resort Chino Cloth Stencil【AG94341B】

 

【ご予約商品5月末入荷予定】41 Khaki Last Resort Chino Cloth Stencil【AG94341B】

 

【ご予約商品5月末入荷予定】41 Khaki Last Resort Chino Cloth Stencil【AG94341B】

 

【ご予約商品5月末入荷予定】41 Khaki Last Resort Chino Cloth Stencil【AG94341B】

 

【Pre-order item, arriving late May】41 Khaki Last Resort Chino Cloth Stencil【AG94341B】

As many of you know,

the Last Resort CHINO CLOTH

in the 41Khaki stencil pattern is a rare item...

 

It is an incredibly scarce yet popular product.

We have wearing samples available at both stores,

 

but even we staff members "can't buy it without reserving it,"

so if you're considering it,

please hurry and place your order.

 

The 41Khaki stencil, which ages beautifully with wear and washing,

will see its initially dark stencil fade with washing,

completely transforming its appearance.

 

For customers considering a reservation,

please make your decision quickly.

 

173cm/60kg/Wearing size S

 

~A summary of other pre-order items~

Today, as the number of pre-order items has increased,

I'd like to summarize them briefly.

 

【ご予約商品4月中旬~4月末入荷予定】41 Khaki Lastresort Chino Cloth

(Khaki)

 

【ご予約商品4月中旬~4月末入荷予定】41 Khaki Lastresort Chino Cloth

(Olive)

【Pre-order item, arriving mid-to-late April】41 Khaki Last Resort Chino Cloth【AG94341A】

The old 41Khaki was discontinued

with its final release in May 2023.

 

In order to release new chino pants,

we cut and analyzed expensive vintage 41Khaki garments,

and produced the fabric from scratch.

 

Using American deep-south cotton,

we reproduced the natural slub yarn.

 

While the previous 41Khaki was dyed with reactive dyes,

this new 41Khaki is dyed with vat dyes.

 

The 41Khaki, made with American cotton, shuttle looms, and vat dyes,

is finished to preserve the original atmosphere and texture.

 

From the raw cotton, yarn, weaving, to dyeing,

this ultimate pair of chino pants is meticulously crafted in every detail...

That is JELADO's

Last Resort Chino Cloth 

"41Khaki."

 

When it was last released, it sold out incredibly fast,

and there are many customers waiting for the next shipment,

making it a very popular product.

If you are interested,

please reserve yours in-store.

Wearing samples in XS, M, L, and XL are available in-store.

 

 

【ご予約商品4月中旬~4月末入荷予定】JELADO 491J Coverall【JP94491J】

【Pre-order item, arriving mid-to-late April】JELADO 491J Coverall【JP94491J】

【ご予約商品4月中旬~4月末入荷予定】JELADO 311W Painter Pants【JP94311W】

【Pre-order item, arriving mid-to-late April】JELADO 311W Painter Pants【JP94311W】

【ご予約商品4月中旬~4月末入荷予定】JELADO 391SB Overall【JP94391SB】

【Pre-order item, arriving mid-to-late April】JELADO 391SB Overall【JP94391SB】

"Last Resort"

means a trump card or one's last resort.

If the white tag is the first line of attack,

then the "blue tag" series is the fourth, following the black tag and brown tag.

 

The white and black tags focus on LEVI'S,

the brown tag focuses on 41Khaki...

So what about the blue tag?

 

The blue tag collection centers on workwear,

and when it comes to representative workwear,

"Lee" is indispensable.

 

LAST RESORT "Blue Tag" focuses

on light-ounce denim workwear.

 

Since it's 10.5oz denim,

unlike the white and black tags, the lighter ounce blue tag

is sure to show a different kind of aging.

 

In that sense,

this series is very exciting.

 

Currently, we are accepting reservations for 6 products in total at our stores.

Some of these items have wearing samples available in-store,

so if you are interested, please try them on and make your reservation in-store.

 

Thank you.

 

~Official LINE Account~

 

 

 

 

JELADO shares information with customers through Instagram, blogs, etc.,

but we have also launched an official LINE account,

where we share information with many customers.

If you haven't yet added us as a friend,

please do so.

 

~This week's new video here~

 

This time, JELADO manager

Mori-chan's personal collection is unveiled!

A must-see for customers who love aging!

Because these are items that can accompany you for many years,

it's important how their character grows!

 

Please take a look!

Click here for the new video.

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