Tomorrow, September 12th (Thursday) at 5:00 PM - Web Exhibition & This Week's New Video: "Silver Tag Denim Dissection" - [WEST]
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〜Announcement〜
Good evening. This is Uemura from WEST.
Today I have an announcement for everyone.
Don't worry. Even if you miss it in real time,
we will keep an archive, so you can still watch the web exhibition!!
This weekend, on the 14th (Sat) and 15th (Sun),
the preview will start at the Ebisu store,
so customers in the Kanto area... this weekend,
please visit JELADO Ebisu store.
And the following weekend,
there will be a preview at WEST.
Customers who usually visit WEST,
and customers living in the Kansai area, please come to the preview on September 21 (Sat) and 22 (Sun).
Please stop by.
〜Mega Thermal RED/CAMO reservations start〜
We staff members also say, 'We can't get through winter without this!'...
The classic inner wear for autumn and winter is this Mega Thermal.
The three standard colors for both Henley and Crew necks were
released on September 6 (Friday), but
this year's new colors, RED and CAMO,
【Some pre-order items arriving late November】JELADO Mega Thermal Henley Neck 【AB94236】
【Some pre-order items arriving late November】JELADO Mega Thermal Crew Neck 【AB94237】
will be available for pre-order,
so please consider it.
~Pre-order items summary~
This year's flannel shirts will be available in these four colors.
Have you decided which color you'd like?
The most popular is... as you might expect,
all colors are easy to match and use,
so please purchase them.
However, I'm sure some of you might say, 'I don't know the sizing!'
Jelado West has prepared this for such customers.
We have prepared these for you to check the fit,
but these are actual products, so you can try them on,
and if you like them, you can purchase them on the spot.
Please try them on at the store.
【Coming Soon】JELADO Union Worker Shirt Short Length【JP02125.JP02126】
【Coming Soon】JELADO Union Workers Shirt Regular【JP02127.JP02128】
~311W Painter Pants also available for pre-order!~
Last Resort Blue Tag

focused on Lee workwear items,
・491J Coverall
・391SB Overalls
・311W Painter Pants
were released sequentially this spring,
and '10.5 oz light ounce denim', which sold out quickly,
is what the LAST RESORT 'Blue Tag' is all about.
From that blue tag,
【Pre-order item arriving late September】JELADO 311W Painter Pants【JP94311W】
will have an additional shipment (scheduled for late September),
so we will be accepting reservations at the store and online.
However, since there won't be many, it will be first-come, first-served,
but for those customers who were interested but couldn't purchase them,
please take this opportunity to make a reservation.
~407EXX also available for pre-order!~
LASTRESORT BLACKTAG
Age of Longing 407EXX is now available for pre-order.
【Pre-order item, expected arrival in October】JELADO Age of Longing Black Tag 407EXX Size 34(XS)~38(M) Denim JKT【JP94407E】
【Pre-order item, expected arrival in October】JELADO Age of Longing Black Tag 407EXX Size 40(L)~44(XXL) Denim JKT【JP94407ED】
【Pre-order item, expected arrival in October】JELADO Age of Longing Black Tag 407EXX Denim JKT Big Size (50)【JP94407EDD】
This time, we will also talk about vintage items, so
It will be long, but please take a look.
Pre-orders are now open.
The base for Age of Longing 407EXX is,
as you probably know, the 40s LEVI'S 506XX.
The history of the 1st model is long, and according to the materials I have,
the 506XX existed in 1904,
so based on these materials, it's a model that has existed for 120 years.
On July 1, 1937, with Chris Lucia's proposal,
the red tab, which is now standard, was first attached to the 506XX.
Time passed, and then World War II...
During this era, when changes in details were unavoidable due to material controls,
LEVI'S also faced this problem.
The previous five buttons were changed to four buttons,
and the company-branded buttons were replaced with laurel wreath buttons.
The model with the chest pocket flap removed is
the "LEVI'S S506XX,"
popularly known as the "War Model."
Jelado offers it as a leather jacket
released under the name "44Leather Jacket."
※Detailed explanations will be omitted this time.
After the war, material controls were lifted,
so LEVI'S was in the process of returning to its original details, and the LEVI'S company was
about to announce new denim, but
a new problem arose.
The fabric used for the war model
was still abundant in the factory.
While cost was likely a factor,
they entered a transitional period where they would use up this fabric before
switching to new denim.
Jelado's Age of Longing 407EXX
focuses on the LEVI'S 506XX from this transitional period,
we use a very dark denim.
It is a slubby fabric with strong irregularities.
With repeated wear, it will age,
creating a random vertical fade like falling rain.
The 15oz thickness and dark color
of the 1st type 407EXX have the following detail characteristics:
・Single pocket only on the left side
・Red tab is single-sided
・Narrow waistband (compared to 406XX)
・Buckle-back cinch
・15oz
Above the waistband on the back, there is a cinch buckle,
which is used to adjust the size.
This popular item is finally available for pre-order,
so please try it on in-store, confirm the fit, and then place your reservation.
Thank you all in advance.
~Official LINE Account~
JELADO shares information with customers through Instagram, blogs, and other platforms,
but we have also launched an official LINE account,
where we share information with many customers.
If you haven't "added us as a friend" yet,
please do so.
~Ebisu Store Business Hours and Holidays~
Notice to customers from JELADO FLAGSHIP STORE (Ebisu Store) regarding changes to business hours and regular holidays.
From July 1, 2024, business hours and regular holidays will change as follows.
New Business Hours
- Monday: 12:00 PM - 8:00 PM
- Tuesday: Closed
- Wednesday: 12:00 PM - 8:00 PM
- Thursday: 12:00 PM - 8:00 PM
- Friday: 12:00 PM - 8:00 PM
- Saturday, Sunday, and Public Holidays: 12:00 PM - 7:00 PM
We apologize for any inconvenience this may cause and appreciate your understanding and cooperation.
All of our staff will continue to strive to provide services that satisfy our customers.
We look forward to your continued patronage.
JELADO FLAGSHIP STORE (Ebisu Store)
~Also featured by Higashino Denim-sama~
Higashino-san and Shoji-san's YouTube channel
"Higashino Denim" features our blue tag series.
Please check out this video as well.
Click here for the Higashino Denim video.
~Regarding Hemming of Brought-in Items~
Both JELADO stores used to accept hemming services for "denim from other brands"
if brought into the store. However,
due to the increased volume of hemming requests for in-store and online purchases,
we are currently unable to accommodate "hemming of other brands brought in by customers." Please understand.
・Hemming of 'JELADO products purchased from our dealers'
will be subject to a fee.
※Hemming of products purchased at JELADO and brought in for alteration
will continue to be processed as before.
~JELADO Channel Latest Video Update~
This time, we feature our new denim, "Silver Tag"!
This denim, meticulously crafted down to the smallest detail, is a must-see!
Please take a look!
Check out this week's new video here.


























