【Weekend Event Information!】Be sure to also check out our new product introductions!

January 25, 2024

Good evening.

This is Komori from JELADO Ebisu store.

Thank you for visiting us today.

Today, I'd like to start by announcing information about this weekend's event.

Finally, starting this weekend and continuing for two weeks, JELADO's directly managed stores will be holding

a preview exhibition for the 2024MS collection.

However, before that, please note that

on Thursday, January 25th, we will be holding a web exhibition via Youtube Live.

I'm sure everyone is looking forward to it,

but we, the staff, don't know the details yet,

so we'll be finding out at the same time as all of you,

which is very exciting.

Regarding the Youtube Live, it's scheduled for Thursday, January 25th, from 5:00 PM to 7:00 PM,

so please tune in then.

Preview Exhibition

Ebisu: This weekend, January 27th (Sat) & January 28th (Sun), two days, from 12:00 PM to 7:00 PM

Mr. Riya Suzuki

Representative Goto

JELADO's representative, Goto, and Mr. Riya Suzuki from The 2Monkeys

will both be present, so if you have the time,

please stop by JELADO.

At the Ebisu store, store manager Kumazaki, staff member Akahori, and I, Komori, will also be there to assist you.

Thank you in advance.

New items will be unveiled, so if you have time, please come and see them.

We look forward to seeing you.

WEST: February 3rd (Sat) & February 4th (Sun), two days

At WEST, store manager Yamamoto and Mr. Uemura will be there to assist you.

Thank you in advance.

Today, we're introducing the newly arrived Westcoast Shirt.

JELADO Westcoast Shirt [SG83102]

Price ¥29,700(tax included)

Pear Green

Back

Plum

Back

The rising appreciation for 50's VINTAGE is exactly in line with the concept of promising stocks. Not only rayon, but also wool checks are gradually gaining higher recognition.

This time, we have developed two colors, departing slightly from standard colors, adding a bit of uniqueness.
We hope you enjoy the depth of the ombre check with its many shades.

This shirt pairs perfectly with denim and chinos.

Its boxy length makes it a smart inner layer as well.

The wool material ensures a comfortable wearing experience.

Next up is

JELADO Smoky Joe Full Custom Camel [AB83409C]

This year, we commissioned a handler to use a 1950s hand-cranked sewing machine, the SINGER114K103, assembled in England, to apply patches and embroidery. The patches are intricately made using hand-cranked chenille and chain embroidery. This time, we reproduced the team embroidery from a 1940s skating rink as is. The same design as the embroidery is made with chenille patches. The luster will settle with use, and it will age beautifully. The body uses the same popular material as last time, but with a different color scheme. It uses Bishu-made double-weave melton, 90% wool and 10% nylon. It is woven with a double weave and broken twill, so the weave is less visible, giving it a luxurious and vintage feel. It is a time-consuming material made through multiple processing steps, including fulling after weaving, double-sided napping, and a clear finish to give it stiffness by pressing the fabric with rollers. The sleeves are made of cowhide, which is finished soft and supple, and has an increased grain. As last year, we have expanded the range of motion to prevent stress when worn, but we have tailored it into an outerwear with a silhouette suitable for adults.

By using beige melton and brown leather, we have created a simpler varsity jacket that adults can wear. The leather sleeves are made of 1.8mm cowhide, but they are finished soft so that you don't feel any stress when moving your arms.

Thick patches are used.

The leather on the arms is also thick but soft, making it comfortable to wear from the start.

The color is brown, which I think is a good color scheme.

It's a varsity jacket that pairs well with denim and chinos.

A varsity jacket is a good item to have as it can be worn in spring and autumn, so it gets a lot of wear.

Ebisu store stock: M/L/XL

If the size fits you, please try it on at the store.

JELADO Smoky Joe Camel [AB83409A]

Price ¥101,200 (tax included)

This is a plain type.

We are offering the same popular material as last time, but with a different color scheme. It is made of Bishu-produced double-weave melton, 90% wool and 10% nylon, woven in a double weave with a broken twill, making the weave less visible and giving it a luxurious and vintage feel. It is a labor-intensive material produced through multiple processing steps, including fulling after weaving, double-sided napping, and a process to give it crispness by pressing the fabric with rollers (clear finish). The sleeves are made of soft and supple cowhide with enhanced grain. Similar to last year, we have expanded the range of motion to reduce stress when worn, but we have tailored it into an outerwear with a silhouette suitable for adults. By using beige melton with brown leather, we have created a simpler varsity jacket that adults can wear. The leather sleeves are made of 1.8mm cowhide, but they are finished soft so that you don't feel any stress when moving your arms.

Arm part