Thank you for always visiting us.

 

Today, we're introducing a new color release for a classic item from JELADO's LAST RESORT series, the [Blue Tag].

 

JELADO 391SB Overall【JP94391SBVN】

 

 

Introducing the natural ecru version of the Overall.

For the first time with this Overall, we've developed a natural ecru version where both the warp and weft threads are not indigo-dyed.

 

Similar to indigo, by randomly weaving three different types of unevenly shaped threads, you can enjoy a deep texture even in a single color.

 

 

The denim for this LAST RESORT series blue tag was developed by disassembling a 1940s LEE coverall and analyzing its threads, aiming to revive the unique vertical fading characteristic of vintage denim from that era.

These overalls faithfully reproduce the overalls from the wartime period.

 

Accessories attached to deadstock House Mark overalls produced during the war are also faithfully reproduced.

Attention to detail extends to the name tags and flasher. The flasher, usually made of paper, is now made from durable non-woven fabric, making it resistant to tearing even after washing.

 

The union ticket inside the pocket is carefully stitched with a single line, and the adjuster for adjusting the length of the shoulder strap, the buttons, and the waist buttons all use laurel wreath iron buttons.

Furthermore, the snap buttons that secure the bib pocket were specially ordered and made of iron exclusively for this model.

 

The silhouette is a relaxed, wide cut typical of workwear, creating a piece that truly captures the vintage feel.

These ecru overalls offer a different impression than indigo and are perfect for a refreshing work style in the coming season.

Please try them on when you visit the store.

 

 

 

～JELADO is recruiting staff for both stores～

We are looking for staff to work with us.

We are looking for individuals who have a strong interest in fashion,

are interested in the wonderful traditional techniques and materials,

and can find enjoyment in their work independently.

In particular, we welcome those who can think with us about what can be done to reach more customers with the products we offer.

Please check the recruitment page for job descriptions and application methods.

Recruitment Page

~Representative Goto appeared on Machiroku CH~

On March 24th (Monday) at 6 PM, on Machiroku CH's YouTube channel,

JELADO's representative, Mr. Goto, was featured.

He talked about JELADO's craftsmanship,

and his passion and commitment to denim.

Based on vintage items,

we capture the unique characteristics of each piece and incorporate them into our designs.

We hope that as many customers as possible

will come to know JELADO's LAST RESORT denim.

Please watch the YouTube video.

You can watch the video here.

～JELADO Staff Coordination～

As a new initiative, you can now view staff coordinates online.

We hope you'll find inspiration in each staff member's styling.

Thank you.

Please view here.

～Official LINE Account～

JELADO shares information with customers through Instagram, blogs, and other platforms,

and also through our official LINE account.

We share information with many customers through both channels,

so if you haven't yet, please add us as a LINE friend.

～Also featured on Higashino Denim～

 

The blue tag series has been featured on Higashino-san and Shoji-san's YouTube channel, "Higashino Denim."

Please watch this video as well.

You can watch the Higashino Denim video here.

～Regarding Hemming Services for Carried-In Items～

At present, JELADO stores do not offer hemming services for other brands' products brought in by customers.

We appreciate your understanding.

Additionally, for JELADO products purchased from our authorized dealers, hemming services will incur a fee.

*For JELADO products purchased directly from JELADO's official stores, hemming services for carried-in items are provided free of charge.

*When bringing in items, please ensure they are washed. Your cooperation is appreciated.

Please note that we may refuse service in some cases. Thank you for your understanding.

 

～This week's new video is here～

This week's new video is here...

It's a middle-weight 14-count

printed T-shirt.

With prints derived from Representative Goto's unique ideas,

and the JELADO logo, etc.,

there's a wide variety of prints.

Please check it out.

Thank you.

Click here for this week's new video.