~Pre-order items have been compiled & This week's new video is "Staff Picks! 2024 MID SEASON Outfits"~ [WEST]
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〜About reserved items〜
Good evening. This is Uemura from WEST.
Today, as we have an increasing number of reserved items,
I would like to summarize them briefly.
Currently, we have 6 items available for reservation
at both the WEST and Ebisu stores.
【Pre-order item, expected to arrive mid-to-late April】JELADO 44Leather Jacket (44 Leather Jacket) Horse hide Semi-aniline Finish【JP94409】
It's been 3 months since the AniTube video was released,
and this is probably the item with the most inquiries
at both WEST and Ebisu stores, isn't it?
Similar to the LEVI'S S506XX (WWII model),
・Four-button laurel buttons
・Flapless pockets
・Split back
・Cinch back
These are some of the details incorporated into this leather jacket.
The leather has a good solid feel, dyed black on the surface,
so-called "tea core" leather.
As you wear it more, the light brown undercoat will show through,
changing its appearance,
which is another enjoyable aspect of this leather.
We have a sample (size L) of this at WEST.
(Khaki)
【Pre-order item, expected to arrive mid-to-late April】41 Khaki Lastresort Chino Cloth【AG94341A】
The old 41 Khaki was discontinued
with its final shipment in May 2023.
In order to release new chino pants to replace it,
we cut up expensive vintage 41 Khaki pants,
analyzed them, and produced the fabric from scratch.
Using American Deep South cotton,
we've reproduced natural uneven yarn.
Unlike the previous 41 Khaki, which was reactive dyed,
this 41 Khaki is dyed with vat dye.
The 41 Khaki, made with American cotton, shuttle loom, and vat dye,
is finished to preserve the atmosphere and fabric feel of the era.
From raw cotton, yarn, weaving, to dyeing,
the ultimate chino pants crafted with meticulous attention to detail in every aspect...
That is JELADO's
Last Resort Chino Cloth
"41 Khaki".
The last time it arrived, it sold out
at an incredible speed, and there are many customers
waiting for the next arrival, making it a very popular item.
So, for customers who are interested,
please make a reservation at the store.
We have try-on samples in XS, M, L, and XL at the store.
【Pre-order item, expected to arrive in March】JELADO Farmers Shirt 【JP01123】
(Mint)
Based on a thick yet soft fabric
from before the 1950s, we thoroughly analyzed vintage flannel shirts
to reproduce it. We sent them to a testing institution, just like Lee workwear,
・Fiber length
・Twist coefficient
・Yarn count
・Number of threads per inch
After detailed analysis, we developed a new flannel from scratch.
This product uses
sulfur dye. Although the demand for sulfur dyeing is low in recent years,
the "aging" effect from wear and the fluffy "fabric feel" and "skin touch"
that feel like being wrapped in a towel are exceptionally good and highly recommended.
Because we receive many inquiries about the size,
we would appreciate it if you could consult us in person at the store rather than by phone
(as we may not be able to respond due to customers in the store, etc.).
【Pre-order item, expected to arrive mid-to-late April】JELADO 491J Coverall【JP94491J】
【Pre-order item, expected to arrive mid-to-late April】JELADO 311W Painter Pants【JP94311W】
【Pre-order item, expected to arrive mid-to-late April】JELADO 391SB Overall【JP94391SB】
"Last Resort" means
a trump card, a last resort, and if the white tag is the first line of defense,
the black tag and brown tag follow, making the fourth line of defense
the "blue tag" series.
The white and black tags focus on LEVI'S,
the brown tag focuses on 41Khaki...
So what about the blue tag?
The blue tag is a collection centered around workwear,
and when it comes to representative workwear, you can't leave out "Lee."
The LAST RESORT "blue tag" focuses on
light ounce denim workwear.
Since it's 10.5 oz denim,
unlike the white and black tags, the lower ounce blue tag will undoubtedly
show a different kind of aging effect.
In that sense,
this is a very exciting series.
There are currently 6 items available for reservation at the store.
Some of them have try-on samples in store,
so if you are interested, please try them on and make a reservation at the store.
Thank you.
~Official LINE Account~
JELADO shares information with customers through Instagram, BLOGs, etc.,
but we have also opened an official LINE account
and share a lot of information with many customers there. So,
if you haven't "added us as a friend" yet,
please do so.
~This week's new video~
Even amidst the vintage boom that began in the 90s,
we've reproduced the highly popular printed corduroy shirt from the 50s' open-collar shirts!
Please take a look at the chess pattern, a must-have for collectors!!!















