Thank you for always visiting our store.

It's gradually getting warmer, and there are more days when you can go out wearing just a sweatshirt or a knit.

So today, we're going to talk about the Lithium mohair knit, a quintessential item that can be worn on its own.

JELADO Lithium【RG13839】

The crewneck mohair knit, which has become extremely rare in the vintage market, has been crafted by JELADO using high-quality materials. While vintage mohair cardigans typically have a mohair blend of about 20-30%, this "Lithium" knit boasts a luxurious 70% mohair blend.

It uses finer raw fibers than kid mohair, and after being knitted in a 7-gauge double jacquard, it is brushed thoroughly with rollers to achieve a long-pile texture. By brushing it to the very limit of maintaining fabric thickness, it achieves both lightness and warmth.

Due to the high mohair blend, it's not scratchy and can be comfortably worn over a T-shirt.

This season's new colors are a subdued Sesame and a Blueberry with a bold pattern but also a calm hue.

By the way, the name "Lithium" comes from a song on Nirvana's masterpiece album "Nevermind." Kurt Cobain, the vocalist, was known for wearing bold striped mohair.

JELADO Lithium【RG03823】

As a variation, we also have some stock of these colors.

Please consider them as well.

～JELADO is looking for staff at both stores～

We are looking for staff to work with us.

We are looking for individuals who have a strong interest in fashion,

are interested in traditional techniques and materials,

and can find enjoyment in their work on their own.

In particular, we welcome those who can work with us to consider

how to bring our products to more people.

Please check the recruitment page for

job openings and application methods.

～Representative Goto appeared on Machiroku CH～

On March 24th (Monday) at 6 PM, on Machiroku CH's YouTube channel,

00

JELADO's representative, Goto, was featured.

He talked about JELADO's craftsmanship,

and his passion and commitment to denim.

Because it's based on Vintage,

he captures the unique characteristics of each piece and incorporates them into the design.

We hope that as many customers as possible

will learn about JELADO's LAST RESORT denim.

Please watch the YouTube video.

Click here to watch the video.

～JELADO staff coordination～

As a new initiative, you can now view

staff coordinates online.

We hope you find the styling of each staff member helpful.

Thank you.

Click here to view.

～Official LINE Account～

JELADO provides information to customers through Instagram and our blog,

and also shares information with many customers through our official LINE account.

If you haven't added us as a friend yet,

please add us on LINE.

～Also featured on Higashino Denim～

 

The "Aotag Series" was featured on Higashino-san and Shoji-san's YouTube channel, "Higashino Denim."

Please take a look at this video as well.

Click here for the Higashino Denim video.

～Regarding hem alterations for brought-in items～

At present, neither JELADO store offers

'hem alteration services for other brands' items brought in by customers'.

We apologize for any inconvenience.

Additionally, hem alterations for

'JELADO products purchased from our dealers' will incur a fee.

*However, hem alterations for products purchased directly from JELADO stores

will be provided as a complimentary service.

*When bringing in items, please ensure they are washed. Your cooperation is appreciated.

Please note that we may refuse service in some cases. Thank you for your understanding.

 

～This week's new video is here～

This week's new video is "SHIBU-KAJI."

 It's a discussion about navy blazers by Lightning editor-in-chief, Matsushima-oyakata.

Please do watch it.

Thank you.

Click here for this week's new video.