~Your Companion for Aging~

Good evening. This is Uemura from WEST.

Today, I'd like to focus on

this product.

JELADO×FRAGRANCE CAFE Air&Fabric Freshner Glow Ember【JP94646】

As a new endeavor for JELADO,

we have produced a deodorizer.

This can be used for clothes and indoors,

and is definitely recommended for

our JELADO denim lovers.

Speaking of denim, the real charm is

the aging, isn't it?

To achieve good aging,

many people wear their denim frequently,

and when odors become a concern,

they wash and dry it. However, to 'reduce'

the number of washes, this deodorizer is recommended.

The idea of having FRAGRANCE CAFE

create a scent based on our brand image

came to fruition.

It contains naturally derived ingredients with high deodorizing effects,

which break down and remove unwanted odors

from clothing and spaces.

Additionally, it uses coffee bean seed extract,

which is the origin of the name

'FRAGRANCE CAFE'.

This time, we named the scent inspired by our company

"Glow Ember."

It is an adult fragrance

inspired by the scent of Smoky Wood.

There is a tester available in-store, so

please try it out and make a purchase.

~information~

Notice of business hours for Friday, June 6th.

Thank you all for always using

JELADO WEST.

Please note that on Friday, June 6th, due to an internal training session,

we will be open until 6 PM.

OPEN 12:00

CLOSE 18:00

We apologize for any inconvenience this may cause,

and we appreciate your understanding.

～Information on Pre-order Products～

This is also a very popular product, and

when it was released previously, it sold out quickly,

with sizes disappearing in a flash.

【Pre-order Product, Expected in June】JELADO CM47 HBT Baker Pants【CT03347】

These are baker pants made from "herringbone twill" fabric,

which was adopted in 1947.

※ What is herringbone?

"Herringbone" =

"herring" (fish) and "bone"

The name comes from the pattern resembling the bones

seen when a herring fish is filleted.

Baker pants were worn in combat zones,

and also by personnel working indoors.

It is also said that the name "baker pants" comes from

the fact that bakers wore them.

Since they are made of herringbone twill fabric,

they are thick and durable.

Also, since they are 100% cotton, you can enjoy

the aging process as you wear them repeatedly.

～CEO Goto appears on Machiroku CH～

On Monday, March 24th, at 6 PM, our CEO Goto

was featured in a YouTube video by Machiroku CH.

He talked about JELADO's craftsmanship,

and his passionate feelings and commitment to denim.

Because it is based on vintage, he captures the quirks of individual pieces and incorporates them into the design.

We hope that as many customers as possible

will learn about JELADO's LAST RESORT denim.

Please watch the YouTube video.

Click here to watch the video.

～JELADO Staff Coordination～

As a new project,

you can now view staff coordinates

online.

We hope you find the styling of each staff member

helpful. Thank you.

Please view them here.

～Official LINE Account～

JELADO shares information with customers through Instagram and blogs,

but we have also launched an official LINE account

to share information with even more customers.

If you haven't already, please add us as a friend.

～Featured on Higashino Denim～

 

The blue tag series is featured on Higashino-san and Shoji-san's YouTube channel,

"Higashino Denim."

Please watch this video as well.

Click here for the Higashino Denim video.

～Regarding hemming services for items brought in～

While both JELADO stores previously offered hemming services for 'denim from other brands'

brought into the store, due to an increase in hemming requests for in-store and online purchases,

we currently do not offer hemming services for 'other brands brought in.' Thank you for your understanding.

・Hemming services for 'JELADO products purchased from our dealers' will incur a fee.

※We will continue to provide hemming services for JELADO products purchased directly from JELADO.

～Popular Feature: Staff Best Buys～

Everyone, thank you for waiting.

"JELADO Staff Best Buys!"

This time, it's the best buys for the second half of the year,

and just like the first half, each staff member's personality shines through.

Please use it as a reference.

Click here for the staff best buys video.

～This Week's New Video～

JELADO WEST staff coordinates

and explains the so-called overpants

you'll want to wear this season.

Please check it out

and use it as a reference.

Click here for this week's new video.