Good evening.

This is Komori from JELADO Ebisu store.

Thank you for visiting us today.

 

 

Today we will be sharing information about this weekend's events.

 

 

Starting this weekend, the sale will run for two weeks at JELADO directly managed stores.

A preview of the 2024MS will be held.

But before that, please check the following:

Youtube Live on January 1th (Thu)There will be a web exhibition at

 

I think you're all looking forward to it, too.

Our staff doesn't know the details at the moment,

We will find out at the same time as you all.

I'm really looking forward to it.

 

Regarding YouTube Live,January 1th (Thu), 25:17-00:19The

We have plans to do so, so please take a look.

 

Preview

Ebisu This weekend, 1/27 (Sat) and 1/28 (Sun) 12 days 19:XNUMX-XNUMX:XNUMX

WEST 2/3 (Sat) 2/4 (Sun) XNUMX days

 

 

 

JELADO CEO Goto and The 2Monkeys' Masaya Suzuki,

There are two of them, so if you are in the area,

Please come and visit JELADO.

 

 

If you have time, please come and visit us.

We'll be expecting you.

 

 

 

 

 

Today we would like to introduce the JELADO Farmers Shirt [JP01123], which is currently available for pre-order, as well as some newly arrived items.

 

JELADO Farmers Shirt [JP01123]

Price: ¥33,000 (tax included)

Salmon Roe

 

mint

 

We thoroughly analyzed the elements of VINTAGE to create a new flannel shirt.
This flannel shirt was made by thoroughly analyzing vintage flannel fabrics in order to reproduce the thick yet soft texture of the flannel shirts from before the 50s. As with Lee's workwear, we analyzed the fiber length, twist factor, count, and number of threads in detail to develop a new flannel fabric that had never been seen before. Representative brands that use flannel shirts from before the 50s include Pilgrim, Winterking, and Kingkole, but this time we are analyzing Pilgrim's flannel shirts.
This flannel shirt is dyed using sulfur dyes. Demand for sulfur dyes has decreased in recent years, and raw materials are also scarce, but this rare material is used to create the flannel shirt. You can enjoy the unique changes over time, such as fading and soft texture, as you wear it. The special texture of the fabric, which feels like you are wrapped in a towel, will become an addictive thing every time you wear it.
We used this fine flannel fabric to tailor a simple work shirt of the same era. The pockets are flapless, allowing you to enjoy vintage-like styling. The size is close to our Union Worker Shirt Regular Length (standard flannel shirt), further enhancing the vintage atmosphere.

This is a shirt that was also introduced by Higashino Denim.

This is a really soft and comfortable shirt.

This time too, our CEO Goto cut up and analyzed vintage fabric from that time to create the flannel shirt.

This is a new flannel shirt that has been carefully crafted.

I too am looking forward to the actual product arriving.

It comes in two colors, so you can choose the one you like.

This flannel shirt will be perfect for the spring and fall, so we hope you'll wear the Farmers Shirt this spring. We also think it will go perfectly with the new blue-tag painter pants and coveralls from SS2024.

We will also be showcasing these items in staff coordination as soon as they arrive.

We are currently accepting reservations online.

The product is expected to arrive in late February or March.

Please look forward to the arrival of the product.

It is also available in stores, so please come and try it.

 

 

 

Next up is the new arrival

 

JELADO Souvenir Jacket Black [JP83403] Price: ¥275,000 (tax included)

 

front

 

Bags

Just like the vintage jackets of that time, we commissioned an artisan in Kiryu who still carries on the tradition to embroider the jacket, and we used the same rayon thread as back then to create the ultimate souvenir jacket, carefully stitching it using a swing sewing machine. The vintage jacket that we used as the base is a one-of-a-kind military Sukajan jacket. It is an exact reproduction of a one-of-a-kind custom-made item made by a soldier who belonged to the Air Force. In order to reproduce this piece as closely as possible, we also paid particular attention to the materials used. The velvet is made of a firm, glossy material produced in Japan. The rayon satin on the back is made of filament yarn for the warp to create a glossy look, and spun yarn for the weft to create volume.
It is made of 100% rayon and is an exact reproduction of a vintage Sukajan jacket, so you can enjoy the texture of a vintage Sukajan jacket from that time. And just like back then, it is hand quilted after embroidery, making it a particularly elaborate piece. The padding is a reproduction of the padding used in vintage jumpers and furniture, and is made from real waste cotton collected from the remains of various textile materials. Therefore, we cannot provide detailed information on the quality, but we hope that those who have an understanding of such things will be able to feel the real taste and weight of a vintage jacket and wear it.

The embroidery is also quite detailed and intricate.

The embroidery on the lining is very cool!!

Please try it while it's still in stock.

We look forward to your visit.

 

Thank you for watching to the end.

 

Ebisu store Komori

 

 

 

～Looking for LINE friends～

Thank you for reading my daily blog posts.

JELADO has now opened an official LINE account in order to provide more ways to communicate various information to our customers.

Please take this opportunity to add the official JELADO LINE account as a friend by scanning the QR code or searching the ID.

We distribute information on new product arrivals, etc.

 

 

 

 

This week's video, please take a look.

 

～Please take a look at the product introduction video～

 

～Here is a video introducing the stadium jacket. Please take a look～